La Sportiva fanpromotion

View of Eiger, Mönch and Jungfrau. A frame from the La Sportiva commercial.

As a fan of the “La Sportiva” brand, we had an interesting project on the agenda: a short promotional video for the new hiking boots. However, the focus was less on the shoe presentation and more on trying out and testing the Sigma fp, a compact cine camera. The project became a technical exercise in which the aim was to play through various shooting situations and get to know the camera under real conditions. Different lighting conditions and perspectives provided the opportunity to fully exploit the capabilities of the Sigma fp. At the same time, these tests helped to set the scene for the “La Sportiva” hiking boots. A big thank you goes to SUCHERFILM.ch for their support in realizing the project and to the actress Flavia for her professional performance in front of the camera.

Service:
Visuals
Product:
To the video
Hike over a mountain with the new La Sportiva hiking boot.
Close-up of the new La Sportiva shoes

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